With Your Coffee

A couple of beautifully maintained Queen Anne houses in Burlington, VT.

Good morning! How are you recovering from Thanksgiving Day? Has it been a relaxing week? Thanksgiving has long been one of my favorite holidays because it can be nice and relaxed or full of family. Aside from this Black Friday nonsense, Thanksgiving itself is not a commercial holiday (meaning, you might buy food, but it’s not a mandated present-gifting holiday). Know what I mean? But, today, Saturday November 28 is Small Business Saturday! Shop local!

Here are a few links for your reading list, if you’re interested.

Have a great weekend. Hug your loved ones, be safe!

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Shop Small on Small Business Saturday!

Black Friday, Flannel Friday & Small Business Saturday

The term “Black Friday” did not originate in reference to the consumer madness following Thanksgiving Day in the United States. Historically, “Black Friday” refers to September 24, 1869, the day when the gold market crashed at the hand of Ulysses S. Grant. To his credit, he was attempting to improve the economy, but it didn’t go as planned.

“Black Friday” as a shopping day originated in the 1960s, when Philadelphia reporters described the rush of people at the stores on the day after Thanksgiving. However, even before the 1960s, this day was important to the retail industry and Christmas shoppers. According to Time magazine (A Brief History of Black Friday):

As early as the 19th century, shoppers have viewed Thanksgiving as the traditional start to the holiday shopping season, an occasion marked by celebrations and sales. Department stores in particular locked onto this marketing notion, hosting parades to launch the start of the first wave of Christmas advertisements, chief among them, the Macy’s Thanksgiving Day Parade, running in New York City since 1924. The holiday spree became so important to retailers that during the Great Depression, they appealed to President Franklin D. Roosevelt in 1939 to move Thanksgiving up in order to stretch out the holiday shopping season. Roosevelt obliged, moving Thanksgiving one week earlier, but didn’t announce the change until October. As a result, Americans had two Thanksgivings that year — Roosevelt’s, derisively dubbed “Franksgiving,” and the original. Because the switchover was handled so poorly, few observed it, and the change resulted in little economic boost.

Do you shop on Black Friday? Shopping is tempting sometimes because it’s easy to get caught up in the advertising. However, it’s also chaos and according to this Atlantic article, only a few items are actually the best deal. Shoppers beware! But, really, if you choose to shop on Black Friday, that’s fine. Still, can we all agree that it’s just not fair for stores to open on Thanksgiving Day when they are kicking off Black Friday? We spend all day and weeks prior telling the internet for what we are thankful and then we head out to the stores immediately after we finish the turkey and pie? It seems a bit off-kilter.

As an alternative to Black Friday, some towns and cities like Montpelier, VT have Flannel Friday which encourages shoppers to wear flannel and shop at local businesses. If you wear flannel, you get a discount. In other places it’s called “Plaid Friday.” (Vermont likes to be different, of course!)

Saturday November 30, 2013 is Small Business Saturday, an initiative led by American Express to encourage people to shop at local businesses. Merchants, if you’re an American Express member, you’re set. Customers, if you enroll your card and then spend $10 using your American Express card, you can get $10 back from American Express. Check out the full details here and then sign up here!

Shop Small on Small Business Saturday!

Shop Small on Small Business Saturday!

Will you shop? What is your preferred day? What is your favorite local store? Share any good links below.

Small Business Saturday & Look Local

How do you feel about Black Friday shopping? After a few unsuccessful years of attempting to shop and becoming increasingly annoyed with the earlier hours of corporate America, I successfully avoided the insanity this year. Of course there are many ways to avoid the craziest shopping day of the year, even if you still want to shop. Obviously, online shopping is an option. But, consider this: local shopping.

Today is Small Business Saturday, a campaign begun in 2010 by American Express in order to encourage consumers to shop locally, educate people about the benefits of local shopping and to provide resources to small businesses. American Express provides incentives for its customers to follow through with local shopping at qualified local businesses, when using the American Express credit card, of course. Find businesses here. And read FAQ here.

Of course, American Express isn’t the only reason to “shop small” today. The benefits of shopping locally are endless: keeping money in your community, keeping your local economy healthy with jobs and commerce, encouraging new business, creating a vibrant and sustainable place to live, developing relationships with businesses and fellow shoppers, helping to create a sense of place in your town, better customer service, and more. And whether it’s one purchase that you can change or the majority of your purchases, every effort makes a difference.

Not all of us can stroll up and down a main commercial street where we live; need help with shopping locally? Download the iPhone app, Look Local, created by The 3/50 Project. You can search by location for eateries, stores and other services.

Look Local iphone app screenshot.

Look Local app menu

How do you feel about small stores? I’ll confess, sometimes it can feel strange walking into a small boutique or small store and not buying anything. Right? Sometimes you feel pressure to buy something, even if you really just want to look around, even if there is only perceived pressure. Whereas in a big store you can wander around with no one watching you. It takes practice to get over that feeling, if it’s been an issue for you. Think of it this way: if you were a store owner wouldn’t you rather someone come in to take a look rather than not come in at all? That person could be a potential customer, someone who is just browsing that particular day. Small business owners and employees always seem welcoming to people, in my experience, new customers or repeat customers. My advice: don’t worry. Just walk in, browse and take a mental note of what is in the store. If you can, remember the store next time you are shopping and become a customer if it’s a store you enjoy. 

If you care about your local economy, your quality of life, your sense of place and the economic health of your community, do some of your holiday (and everyday) shopping locally. It’ll make you feel good. Trust me. Good luck! And feel free to share any local shopping advice in the comments.

Friday Thankfulness + Shop Small Business Saturday

It’s the week of Thanksgiving, and here at Preservation in Pink, each day of the week will be dedicated to a different subject of preservation thankfulness.

Monday Thankfulness. Tuesday Thankfulness. Wednesday Thankfulness. Thanksgiving Thankfulness.

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Today, among the craziness of Black Friday, I am thankful for the small business owners and the people who understand the value and importance of shopping at locally owned business (whether in a downtown, village center or even those in a strip mall). Small businesses keep the money in their local economy and provide good jobs and a better connection to the places we live. Shopping small businesses makes a big difference.

This year, Saturday November 26, is Small Business Saturday, the second annual such day sponsored by American Express.

The 2nd annual Small Business Saturday® is a day dedicated to supporting small businesseson one of the busiest shopping weekends of the year.

On November 26, we’re asking millions of people to Shop Smallsm at their favorite local stores and help fuel the economy. When we all shop small, it will be huge.

Just one purchase – will you make that pledge? Big or small, it will be a huge difference. Check it out on Facebook, too.

Happy Shopping!